Business2.com carries an article about how Tivo might not be 'dead' yet. It looks like they aquired a company named Strangeberry, but with the company came one of the most brilliant programmers in the world: Arthur Van Hoff. One of his 'pet' projects was the Sun JAVA language, and he thinks he has come up with a way to make Tivo thrive again.
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A number of analysts and other third-party observers who've seen the fruits of van Hoff's labors believe that his team may well have succeeded. Strangeberry software gives users the power to do things that no other set-top box or PC has been able to do. You can stream any content from the Net, watch it on your TV, or route it wirelessly to any other device -- MP3 player, PDA, laptop. It can all be done with the ease that TiVo's 1.6 million subscribers already have come to relish: You'll never need to click more than a button or two on a single remote to pull entertainment into any room in your house. "Nobody else has technology that comes close," says Daniel Ernst, managing director of New York investment bank Rodman & Renshaw.
And perhaps most significant, TiVo has a fortress of intellectual property protecting the new technology, meaning that rivals will find it more difficult to quickly ape TiVo this time. That could give it enough breathing room to execute a dramatic and difficult shift in its business model.
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