Electrical signal travels on wire like you toss a rock into a quite water pond. You will see the wave travelling from the point stone dropped in toward the edge of the pond. When it reached to the edge of the pond, it will bounce back, then bounced back wave will reach to next boundary and bounce again.
When WebControl talking to temp sensors, it is similar to drop rocks into water in certain sequence, and listen to the sequence from remote sensor which drop its own rocks in its own sequence. However, if bounced waves are so much from both WebControl and sensor, it will be hard to distinguish which wave is real and which is bounce. Considering 8 sensors and WebControl all tossing rocks to generate waves to talk to each other, it can be pretty messy.
For getting best communication result for longer distance, reducing the bounce is very important. Star topology has strongest bounce signals, in most case, that is NONO. Linear bus like Tim mentioned has least bounced signal, since there are only two ends could bounce The WebControl timing adjustment is to say "I will listen this portion of the signals", signals not in that timing section will be ignored..